Hoffman, K. Douglas
Service marketing: concepts strategies and cases - 5th ed. - New Delhi Cengage Learning 2018 - 458 p.
9789386858771
Service industries-Marketing; Service industries-Management
658.809 HOF-S
Service marketing: concepts strategies and cases - 5th ed. - New Delhi Cengage Learning 2018 - 458 p.
9789386858771
Service industries-Marketing; Service industries-Management
658.809 HOF-S