Vincent, Laurence
Legendary Brand: Unleashing the power of storytelling to create a winning marketing strategy - Chicago Dearborn Trade Publishing 2002 - 321 p.
9780793155606
Brand name products; Brand name products-Marketing; Branding; Marketing
658.827 VIN-L
Legendary Brand: Unleashing the power of storytelling to create a winning marketing strategy - Chicago Dearborn Trade Publishing 2002 - 321 p.
9780793155606
Brand name products; Brand name products-Marketing; Branding; Marketing
658.827 VIN-L