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Lascu, Dana-Nicoleta

Shopper, buyer, and consumer behaviour case book: Theory, Marketing Applications and Public Policy Implications - 2nd ed. - New Delhi Biztantra 2004 - 66 p.

ISBN: 8177224411

Subjects--Topical Terms:
Consumer Markets-India-Case Studies; Consumer Behavior-Case Studies

Dewey Class. No.: 658.8342 LAS-S

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