Zeithamal, Valarie A.
Service Marketing: Integrated Customer focus across the firm - 6th ed. - Delhi Tata Mc-Graw Hill 2013 - 711 p.
9781259026812
Service industries-Marketing; Service industries-Management
658.809 ZEI-S
Service Marketing: Integrated Customer focus across the firm - 6th ed. - Delhi Tata Mc-Graw Hill 2013 - 711 p.
9781259026812
Service industries-Marketing; Service industries-Management
658.809 ZEI-S