Consumer behaviour (Record no. 10052)
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000 -LEADER | |
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fixed length control field | 00462nam a2200169Ia 4500 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 221102s9999 xx 000 0 und d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 9789353069834 |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 658.8342 SCH-C |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | Schiffman, Leon G. |
245 #0 - TITLE STATEMENT | |
Title | Consumer behaviour |
250 ## - EDITION STATEMENT | |
Edition statement | 12th ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
Name of publisher, distributor, etc. | Pearson India Education |
Place of publication, distribution, etc. | New Delhi |
Date of publication, distribution, etc. | 2019 |
300 ## - PHYSICAL DESCRIPTION | |
Extent | 670 p. |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Consumer behaviour; Marketing |
700 ## - ADDED ENTRY--PERSONAL NAME | |
Personal name | Wisenblit, Joseph; Kumar, S. Ramesh |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Koha item type | Books |
Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Date acquired | Cost, normal purchase price | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type |
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FIIB's Knowledge Centre | FIIB's Knowledge Centre | 02/23/2019 | 629.30 | 658.8342 SCH-C | 19622 | 11/03/2022 | 2 | 11/03/2022 | Books | ||||
FIIB's Knowledge Centre | FIIB's Knowledge Centre | 02/23/2019 | 629.30 | 658.8342 SCH-C | 19623 | 11/03/2022 | 2 | 11/03/2022 | Books |