Principles of marketing (Record no. 10573)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00473nam a2200169Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 221102s9999 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9789352865611 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 KOT-P |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Armstrong, Gary/Agnihotri, Prafulla/ |
| 245 #0 - TITLE STATEMENT | |
| Title | Principles of marketing |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 17th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Name of publisher, distributor, etc. | Pearson India Education |
| Place of publication, distribution, etc. | New Delhi |
| Date of publication, distribution, etc. | 2018 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 701 p. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing management |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Armstrong, Gary/Agnihotri, Prafulla/ |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Date last checked out | Copy number | Cost, replacement price | Price effective from | Koha item type | Total Renewals | Date due |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Marketing | FIIB's Knowledge Centre | FIIB's Knowledge Centre | 28.2 | 01/05/2021 | 629.30 | 1 | 658.8 KOT-P | 20412 | 09/27/2023 | 08/28/2023 | 1 | 629.30 | 11/03/2022 | Books | |||||||
| Marketing | FIIB's Knowledge Centre | FIIB's Knowledge Centre | 28.2 | 01/05/2021 | 629.30 | 658.8 KOT-P | 20413 | 11/03/2022 | 1 | 629.30 | 11/03/2022 | Books | |||||||||
| Marketing | FIIB's Knowledge Centre | FIIB's Knowledge Centre | 28.2 | 01/05/2021 | 629.30 | 1 | 658.8 KOT-P | 20414 | 12/22/2023 | 10/09/2023 | 1 | 629.30 | 11/03/2022 | Books | 1 | ||||||
| FIIB's Knowledge Centre | FIIB's Knowledge Centre | 01/05/2021 | 629.30 | 2 | 658.8 KOT-P | 20415 | 03/16/2024 | 03/16/2024 | 1 | 629.30 | 11/03/2022 | Books | 04/20/2024 | ||||||||
| Marketing | FIIB's Knowledge Centre | FIIB's Knowledge Centre | 28.2 | 01/05/2021 | 629.30 | 658.8 KOT-P | 20416 | 11/03/2022 | 1 | 629.30 | 11/03/2022 | Books | |||||||||
| Marketing | FIIB's Knowledge Centre | FIIB's Knowledge Centre | 28.2 | 01/05/2021 | 629.30 | 658.8 KOT-P | 20417 | 11/03/2022 | 1 | 629.30 | 11/03/2022 | Books | |||||||||
| Marketing | FIIB's Knowledge Centre | FIIB's Knowledge Centre | 28.2 | 01/05/2021 | 629.30 | 658.8 KOT-P | 20418 | 11/03/2022 | 1 | 629.30 | 11/03/2022 | Books | |||||||||
| Marketing | FIIB's Knowledge Centre | FIIB's Knowledge Centre | 28.2 | 01/05/2021 | 629.30 | 658.8 KOT-P | 20419 | 11/03/2022 | 1 | 629.30 | 11/03/2022 | Books |