Marketing Management: Indian Cases (Record no. 11326)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00714nam a22002657a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20230123172501.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 230123b |||||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9789332587106 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 MAR |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing Management: Indian Cases |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc. | Noida |
| Name of publisher, distributor, etc. | Pearson's Education Private Limited |
| Date of publication, distribution, etc. | 2022 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | E.7 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing Management-Case studies |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Gupta, Prachi |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Aggarwal, Ashita |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Majra, Hufrish |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Jacob, Isaac |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Jain, Varsha |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Krishna, G. Radha |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Narang, Ritu |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Venkatesh, Shanthi |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Paul A., Suresh |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Goswami, Susobhan |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Permanent Location | Current Location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type | bill no. | Checked out | Date checked out | Total Renewals |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Marketing | FIIB's Knowledge Centre | FIIB's Knowledge Centre | 01/23/2023 | 658.8 MAR | 20659 | 01/23/2023 | 01/23/2023 | Books | 146/2022-23 | |||||||||
| Marketing | FIIB's Knowledge Centre | FIIB's Knowledge Centre | 01/23/2023 | 658.8 MAR | 20660 | 01/23/2023 | 01/23/2023 | Books | 146/2022-23 | |||||||||
| Marketing | FIIB's Knowledge Centre | FIIB's Knowledge Centre | 01/23/2023 | 1 | 658.8 MAR | 20661 | 08/02/2023 | 01/23/2023 | Books | 146/2022-23 | 09/06/2023 | 08/02/2023 | ||||||
| Marketing | FIIB's Knowledge Centre | FIIB's Knowledge Centre | 01/23/2023 | 3 | 658.8 MAR | 20662 | 07/03/2024 | 01/23/2023 | Books | 146/2022-23 | 06/21/2024 | 1 | ||||||
| Marketing | FIIB's Knowledge Centre | FIIB's Knowledge Centre | 01/23/2023 | 2 | 658.8 MAR | 20663 | 07/16/2024 | 01/23/2023 | Books | 146/2022-23 | 07/09/2024 |