marketing Theory: (Record no. 11346)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00535nam a22001817a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20230307133932.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 230307b |||||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9789354641206 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 SHM |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Sheth, Jagdish N. |
| 245 ## - TITLE STATEMENT | |
| Title | marketing Theory: |
| Remainder of title | Evolution and Evaluation of Schools of Marketing Thought/ |
| Statement of responsibility, etc. | Jagdish N. Sheth, Atul Parvatiyar and Can Uslay |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc. | Wiley |
| Name of publisher, distributor, etc. | New Delhi |
| Date of publication, distribution, etc. | 2022 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 264p. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Parvatiyar, Atul |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Uslay, Can |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Permanent Location | Current Location | Date acquired | Source of acquisition | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Date checked out | Price effective from | Koha item type | bill no. | bill date |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Marketing | FIIB's Knowledge Centre | FIIB's Knowledge Centre | 03/07/2023 | Amazon | 669.00 | 1 | 658.8 SHE-M | 20702 | 11/15/2023 | 07/25/2023 | 03/07/2023 | Books | MAA4-4222736 | 02.03.2023 | |||||
| Marketing | FIIB's Knowledge Centre | FIIB's Knowledge Centre | 09/02/2024 | Donated | 658.8 SHE-M | G923 | 09/02/2024 | 09/02/2024 | Books |