Services marketing: (Record no. 11480)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00441nam a22001697a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20240124163510.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 240124b |||||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9788120350342 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.809 SRI-S |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Srinivasan, R. |
| 245 #0 - TITLE STATEMENT | |
| Title | Services marketing: |
| Remainder of title | Text and cases/ |
| Statement of responsibility, etc. | R. Srinivasan |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Name of publisher, distributor, etc. | Pearson Education |
| Place of publication, distribution, etc. | New Delhi |
| Date of publication, distribution, etc. | 2023 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 283p. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Service Marketing |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Suppress in OPAC | 0 |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Permanent Location | Current Location | Date acquired | Source of acquisition | Cost, normal purchase price | Total Checkouts | Total Renewals | Full call number | Barcode | Date last seen | Date checked out | Price effective from | Koha item type | bill no. | bill date |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Marketing | FIIB's Knowledge Centre | FIIB's Knowledge Centre | 01/24/2024 | All India BOOK House | 404.60 | 1 | 1 | 658.809 SRI-S | 21030 | 01/07/2025 | 12/24/2024 | 01/24/2024 | Books | NA/IN/170 | 22.1.2024 | |||||
| Marketing | FIIB's Knowledge Centre | FIIB's Knowledge Centre | 01/24/2024 | All India BOOK House | 404.60 | 658.809 SRI-S | 21031 | 01/24/2024 | 01/24/2024 | Books | NA/IN/170 | 22.1.2024 |