Marketing research: within a changing information environment (Record no. 3371)
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000 -LEADER | |
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fixed length control field | 00497nam a2200169Ia 4500 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 221102s9999 xx 000 0 und d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 9780070494541 |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 658.83 HAI-M |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | Hair, Joseph F. |
245 #0 - TITLE STATEMENT | |
Title | Marketing research: within a changing information environment |
250 ## - EDITION STATEMENT | |
Edition statement | 2nd ed |
260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
Name of publisher, distributor, etc. | Tata McGraw Hill Education Pvt. Ltd. |
Place of publication, distribution, etc. | New Delhi |
Date of publication, distribution, etc. | 2003 |
300 ## - PHYSICAL DESCRIPTION | |
Extent | 720 p. |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Marketing research |
700 ## - ADDED ENTRY--PERSONAL NAME | |
Personal name | Bush, Robert P.; Ortinau, David J. |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Koha item type | Books |
Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type |
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Marketing | FIIB's Knowledge Centre | FIIB's Knowledge Centre | 32.1 | 05/12/2004 | 658.83 HAI-M | 9610 | 11/03/2022 | 1 | 11/03/2022 | Books |