Marketing Management (Record no. 7621)
[ view plain ]
000 -LEADER | |
---|---|
fixed length control field | 00424nam a2200169Ia 4500 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 221102s9999 xx 000 0 und d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 9789332557185 |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 658.8 KOT-M |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | Kotler, Philip |
245 #0 - TITLE STATEMENT | |
Title | Marketing Management |
250 ## - EDITION STATEMENT | |
Edition statement | 15th ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
Name of publisher, distributor, etc. | Pearson |
Place of publication, distribution, etc. | New Delhi |
Date of publication, distribution, etc. | 2017 |
300 ## - PHYSICAL DESCRIPTION | |
Extent | 756 p. |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Marketing Management; Marketing |
700 ## - ADDED ENTRY--PERSONAL NAME | |
Personal name | Keller, Kevin Lane |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Koha item type | Books |
Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type | Cost, normal purchase price | Total Checkouts | Date last checked out | Cost, replacement price |
---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
Marketing | FIIB's Knowledge Centre | FIIB's Knowledge Centre | 27.4 | 05/10/2011 | 658.8 KOT-M | 15271 | 11/03/2022 | 17 | 11/03/2022 | Books | |||||||||
Marketing | FIIB's Knowledge Centre | FIIB's Knowledge Centre | 27.4 | 08/04/2017 | 658.8 KOT-M | 18698 | 09/27/2023 | 17 | 11/03/2022 | Books | 656.00 | 1 | 08/28/2023 | 656.00 | |||||
Marketing | FIIB's Knowledge Centre | FIIB's Knowledge Centre | 27.4 | 08/04/2017 | 658.8 KOT-M | 18699 | 11/03/2022 | 17 | 11/03/2022 | Books | 656.00 | 656.00 | |||||||
Marketing | FIIB's Knowledge Centre | FIIB's Knowledge Centre | 27.4 | 10/14/2017 | 658.8 KOT-M | 18827 | 11/03/2022 | 17 | 11/03/2022 | Books | 671.30 | 671.30 | |||||||
FIIB's Knowledge Centre | FIIB's Knowledge Centre | 10/16/2017 | 658.8 KOT-M | 18828 | 11/03/2022 | 17 | 11/03/2022 | Books | 671.30 | 671.30 | |||||||||
Marketing | FIIB's Knowledge Centre | FIIB's Knowledge Centre | 27.4 | 10/16/2017 | 658.8 KOT-M | 18829 | 11/03/2022 | 17 | 11/03/2022 | Books | 671.30 | 671.30 |