Concurrent Marketing: Integrating product sales and service (Record no. 881)

000 -LEADER
fixed length control field 00394nam a2200145Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 221102s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780875844442
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8 CES-C
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Cespedes, Frank V.
245 #0 - TITLE STATEMENT
Title Concurrent Marketing: Integrating product sales and service
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Name of publisher, distributor, etc. Harvard Business Review
Place of publication, distribution, etc. USA
Date of publication, distribution, etc. 1995
300 ## - PHYSICAL DESCRIPTION
Extent 306p p.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Full call number Barcode Date last seen Copy number Price effective from Koha item type
          Marketing FIIB's Knowledge Centre FIIB's Knowledge Centre 28.1 04/17/2004 658.8 CES-C 1939 11/03/2022 1 11/03/2022 Books

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