Marketing Management: Indian Cases (Record no. 9588)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00711nam a2200277Ia 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20221210164525.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 221102s9999 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9789332587106 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 MAR |
| 245 #0 - TITLE STATEMENT | |
| Title | Marketing Management: Indian Cases |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Name of publisher, distributor, etc. | Pearson |
| Place of publication, distribution, etc. | New Delhi |
| Date of publication, distribution, etc. | 2018 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 23.6 p. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing Management-Case Studies |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Gupta, Prachi |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Aggarwal, Ashita |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Majra, Hufrish |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Jacob, Isaac |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Jain, Varsha |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Krishna, G. Radha |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Narang, Ritu |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Venkatesh, Shanthi |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | A. Paul, Suresh |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Goswami, Susobhan |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Suppress in OPAC | 0 |
| Withdrawn status | Lost status | Damaged status | Not for loan | Permanent Location | Current Location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type | Source of classification or shelving scheme | Collection code | Source of acquisition |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| FIIB's Knowledge Centre | FIIB's Knowledge Centre | 10/16/2017 | 658.8 MAR | 18830 | 11/03/2022 | 15 | 11/03/2022 | Books | ||||||||
| FIIB's Knowledge Centre | FIIB's Knowledge Centre | 12/10/2022 | 658.8 MAR | G797 | 12/10/2022 | 12/10/2022 | Gifted or donated books | Marketing | Donated |