Data Mining Techniques: For marketing, sales, and customer relationship management

By: Linoff, Gordon SContributor(s): Berry, Michael J.AMaterial type: TextTextPublication details: New Delhi Wiley 2018Edition: 3rd edDescription: 847 pISBN: 9788126559138Subject(s): Data Mining; Marketing-Data Processing; Business-Data ProcessingDDC classification: 658.802 LIN-D
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