Integrated marketing communications
Material type:
TextPublication details: New Delhi Oxford University Press 2018Description: 489 pISBN: 9780199464852Subject(s): AdvertisingDDC classification: 659.1 DUT-I
| Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode |
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FIIB's Knowledge Centre | 659.1 DUT-I (Browse shelf (Opens below)) | Available | G839 | |||
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FIIB's Knowledge Centre 34.2 | Marketing | 659.1 DUT-I (Browse shelf (Opens below)) | 1 | Available | G572 |
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| 659.1 CLO-I Integrated Advertising, Promotion, and Marketing communications/ | 659.1 CLO-I Integrated advancing, Promotion and Marketing Communication | 659.1 DUT-I Integrated marketing communications | 659.1 DUT-I Integrated marketing communications | 659.1 GOL-C Cracking the ad Code | 659.1 GUI-A Advertising management: with integrated brand promotion | 659.1 GUP-A Advertising and personal selling |
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