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Basic Marketing: a global-managerial approach

By: Perreault, William DContributor(s): Mccarthy, E. JeromeMaterial type: Text

TextPublication details: Delhi TMH 2002Edition: 14 edDescription: G-12,814p pISBN: 9780070484009Subject(s): MarketingDDC classification: 658.8 PER-B

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Item type	Current library	Collection	Call number	Copy number	Status	Date due	Barcode
Books	FIIB's Knowledge Centre 27.7	Marketing	658.8 PER-B (Browse shelf (Opens below))	1	Available		9090

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Previous	658.8 MAR Marketing book	658.8 MAS-M Marketing Game ! with student CD-Rom	658.8 NEE-M Marketing in india: cases and readings	658.8 PER-B Basic Marketing: a global-managerial approach	658.8 PRI-M Marketing Concepts and Strategies	658.8 SCH-M Marketing: contemporary concept and practices	658.8 VER-M Marketing	Next

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