Brands in the balance: Meeting the challenges to commercial identity

By: Drawbaugh, KevinMaterial type: TextTextPublication details: Delhi Pearson Education Ltd. 2001Description: 278 pISBN: 9798178084397Subject(s): Brands; Branding; MarketingDDC classification: 658.827 DRA-B
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Item type Current library Collection Call number Copy number Status Date due Barcode
Books Books FIIB's Knowledge Centre
31.3
Marketing 658.827 DRA-B (Browse shelf (Opens below)) 2 Available 10451
Books Books FIIB's Knowledge Centre
31.3
Marketing 658.827 DRA-B (Browse shelf (Opens below)) 2 Available 9639

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