Eighteen immutable laws of corporate reputation
Material type: TextPublication details: London Kogan Page 2004Description: xii,306 pISBN: 9780749443337Subject(s): BrandingDDC classification: 658.827 ALS-EItem type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode |
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Books | FIIB's Knowledge Centre 31.3 | Marketing | 658.827 ALS-E (Browse shelf (Opens below)) | 1 | Available | 9999 |
Browsing FIIB's Knowledge Centre shelves, Shelving location: 31.3, Collection: Marketing Close shelf browser (Hides shelf browser)
658.827 ALS-E Eighteen immutable laws of corporate reputation | 658.827 BRE-C Cyberbranding: brand building in the digital economy | 658.827 BRE-C Cyberbranding: brand building in the digital economy | 658.827 CHI-P Product Policy and Brand Management: Text and Cases |
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