Strategic marketing for non-profit organizations

By: Andreasen, Alan RContributor(s): Kotler, PhilipMaterial type: TextTextPublication details: New Delhi Prentice Hall of India Pvt Ltd 2003Edition: 6th edDescription: 536 pISBN: 9788120322592Subject(s): Strategic planning; Strategic marketingDDC classification: 658.802 AND-S
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29.2 		Marketing 658.802 AND-S (Browse shelf (Opens below)) 1 Available 10577

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