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Case studies in market research and product development

By: ICFAIMaterial type: Text

TextPublication details: Hyderabad ICFAI Press 2006Description: 286 pSubject(s): Case studies; Market research; Product developmentDDC classification: 658.83 ICF

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Item type	Current library	Call number	Copy number	Status	Date due	Barcode
Books	FIIB's Knowledge Centre	658.83 ICF (Browse shelf (Opens below))	1	Available		11214

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Previous	658.83 HAG-M Market research in Practice: a guide to the basics	658.83 HAG-M Market research in Practice: a guide to the basics	658.83 HAI-M Marketing research: within a changing information environment	658.83 ICF Case studies in market research and product development	658.83 KAD-M More guerrilla marketing research: Asking the right people, the right questions, the right way and effectively using the answers to make more money	658.83 KAP-M Marketing research	658.83 KEN-M Marketing research: measurement, method and application	Next

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