International strategic marketing: a European perspective

By: Stone, Marilyn AContributor(s): McCall, J. BMaterial type: TextTextPublication details: London Routledge 2004Description: 262 pISBN: 978041531476Subject(s): International Marketing; Strategic planning; Export marketing; International Business enterprisesDDC classification: 658.848 STO-I
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Books Books FIIB's Knowledge Centre
32.6
Marketing 658.848 STO-I (Browse shelf (Opens below)) 1 Available 12494

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