Consumer behavior: concept and application

By: Loudon, David LContributor(s): Bitta, Albert J. DellaMaterial type: TextTextPublication details: Delhi TMH 2009Edition: 4th edDescription: 788 pISBN: 9780070473812Subject(s): Consumer behaviorDDC classification: 658.8342 LOU-C
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Marketing 658.8342 LOU-C (Browse shelf (Opens below)) 1 Available 14005

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