Fall of advertising & the rise of PR
Material type:
TextPublication details: London Harper Collins 2002Description: 259 pISBN: 9780060081980Subject(s): Advertising; Public relationsDDC classification: 659.1 RIE-F
| Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode |
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FIIB's Knowledge Centre 34.5 | Marketing | 659.1 RIE-F (Browse shelf (Opens below)) | 1 | Available | 15097 |
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| 659.1 OGI-O Ogilvy on advertising | 659.1 OGI-O Ogilvy on advertising | 659.1 PRA Practice of advertising | 659.1 RIE-F Fall of advertising & the rise of PR | 659.1 SHA-A Advertising: planning and implementation | 659.1 SHA-A Advertising: Planning and Implementation | 659.1 SHA-A Advertising: Planning and Implementation |
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