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Total customer value management: Transforming business thinking

By: Mahajan, GautamMaterial type: Text

TextPublication details: Delhi Response Books 2011Description: 326 pISBN: 9788132103127Subject(s): CRMDDC classification: 658.812 MAH-T

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Item type	Current library	Collection	Call number	Copy number	Status	Date due	Barcode
Books	FIIB's Knowledge Centre 30.7	Marketing	658.812 MAH-T (Browse shelf (Opens below))	1	Available		15160

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Previous	658.812 KNO-C Customer relationship management: Perspective from the marketplace	658.812 KUM-M Managing customers for profit: strategies to increase profits and build loyalty	658.812 LYT-W What do your customers really want?: here's a sure-fire way to find out	658.812 MAH-T Total customer value management: Transforming business thinking	658.812 MCK-T Total access: Giving customer what they want in anytime, anywhere world	658.812 MOH-C Customer Relationship Management: a step by step approach	658.812 MOH-C Customer Relationship Management: a step by step approach	Next

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