Customer relationship management: Perspective from the marketplace

By: Knox, SimonContributor(s): Maklan, Stan; Payne, Adrian; Peppard, Joe; Ryals, LynetteMaterial type: TextTextPublication details: Delhi Butterworth Heinemann 2008Description: 302 pISBN: 9788131214350Subject(s): CRMDDC classification: 658.812 KNO-C
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