Brand management: Text & Cases

By: Mathur, U. CMaterial type: TextTextPublication details: New Delhi Macmillian 2006Description: 173 pISBN: 97814039301700Subject(s): Brand managementDDC classification: 658.827 MAT-B
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Books Books FIIB's Knowledge Centre
31.4 		Marketing 658.827 MAT-B (Browse shelf (Opens below)) 1 Available 15719

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