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Marketing Management: text and cases

By: Lal, RajivContributor(s): Quelch, John A.; Rangan V. KasturiMaterial type: Text

TextPublication details: Delhi Tata Mcgraw Hill 2009Description: 812 pISBN: 9780070603950Subject(s): Marketing ManagementDDC classification: 658.8 LAL-M

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Item type	Current library	Collection	Call number	Copy number	Status	Date due	Barcode
Books	FIIB's Knowledge Centre 27.5	Marketing	658.8 LAL-M (Browse shelf (Opens below))	1	Available		18280

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