Priceless: turning ordinary products into extraordinary experiences

By: LaSalle, DianaContributor(s): Britton, Terry AMaterial type: TextTextPublication details: Boston, Massachusetts Harvard Business School Press 2003Description: 182 pISBN: 9781578517466Subject(s): Product Management; Design, Industrial; Consumer BehaviorDDC classification: 658.5752 LAS-P
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21.6
Production & Operations 658.5752 LAS-P (Browse shelf (Opens below)) 1 Available 18419

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