Participation Marketing: Unleashing employees to participate and become brand storytellers 

 - London  Kogan Page  2018 
 - 238 p. 
<br/><br/><label>ISBN: </label>9780749482107 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Corporate culture
<br/><br/><label>Dewey Class. No.: </label>658.827 BRI-P