TY  - BOOK
AU  - Kumar, Alok
AU  - Sinha,  Chhabi; Sharma, Rakesh
TI  - Customer Relationship Management: Concepts & Application
SN  - 9788177226225
U1  - 658.812  KUM-C 
PY  - 2010///
CY  - Delhi
PB  - Macmillan
KW  - CRM,Employee Relation
ER  -