TY  - BOOK
AU  - Malhotra, Naresh K.
AU  - Dash, Satyabhusan
TI  - Marketing research
SN  - 9789332555693
U1  - 658.83  MAL-M 
PY  - 2013///
CY  - New Delhi
PB  - Pearson's
KW  - Marketing research; Marketing
ER  -