TY  - BOOK
AU  - Kotler, Philip
AU  - Keller, Kevin Lane
AU  - Chernev, Alexander
AU  - Sheth, Jagdish N.
AU  - Shainesh, G.
TI  - Marketing Management
SN  - 9789356062665
U1  - 658.8 KOT-M 
PY  - 2022///
CY  - Noida
PB  - Pearson India Education
KW  - Marketing Management
N1  - Includes index and bibliographical references
ER  -