TY  - BOOK
AU  - Kleppner, Otto
TI  - Adverting Procedure
U1  - 659.1 KLE-A 
PY  - 1966///
CY  - Englewood Cliffs, N.J.
PB  - Prentice-Hall, Inc.
KW  - Advertising
N1  - Includes index
ER  -