TY  - BOOK
AU  - O'Reilly, Daragh
AU  - Gibas, Julian J.
TI  - Building buyer relationship: Successful sales & marketing in a business to business environment
SN  - 0333931530
U1  - 658.812  ORE-B 
PY  - 1998///
CY  - Delhi
PB  - Macmillan
KW  - CRM
ER  -