TY  - BOOK
AU  - Braun, Thom
TI  - The philosophy of branding: great philosophers think brands
SN  - 9780749443238
U1  - 658.827  BRA-P 
PY  - 2004///
CY  - London
PB  - Kogan Page
KW  - Brands; Branding; Marketing
ER  -