Cateora, Philip R. <br/><br/>
International marketing 

 - 11th ed. 
 - New Delhi  Tata McGraw Hill Education Pvt. Ltd.  2002 
 - 694 p. 
<br/><br/><label>ISBN: </label>9780070528963 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Export marketing; International Business enterprises; International marketing
<br/><br/><label>Dewey Class. No.: </label>658.848  CAT-I