Loudon, David <br/><br/>
Marketing management: text and cases 

 - Delhi  Atlantic publication  2005 
 - 373 p. 
<br/><br/><label>ISBN: </label>9788126904884 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing management
<br/><br/><label>Dewey Class. No.: </label>658.8  LOU-M