Aaker, David A <br/><br/>
Strategic market management 

 - 4th ed. 
 - NewYork  John Wiley  1994 
 - 281 p. 
<br/><br/><label>ISBN: </label>9780471309567 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Strategic management
<br/><br/><label>Dewey Class. No.: </label>658.802  AAK-S