Duchessi, Peter <br/><br/>
Crafting Customer Value: the art and science 

 - Indiana  Purdue University Press  2002 
 - 193 p. 
<br/><br/><label>ISBN: </label>9781557533708 
<br/><br/><label>Subjects--Topical Terms: </label><br/>CRM; Crafting Art; Science
<br/><br/><label>Dewey Class. No.: </label>658.812  DUL-C