TY  - BOOK
AU  - Czinkota, Michael R.
AU  - Ronkainen, IIkka A.
TI  - International Marketing
SN  - 9788131501610
U1  - 658.848  CZI-I 
PY  - 2007///
CY  - Australia
PB  - Thomson
KW  - International Marketing; Export marketing; International Business enterprises
ER  -