TY  - BOOK
AU  - Srivastava, K. K.
AU  - Khandai, Sujata
TI  - Consumer behaviour in the Indian context
SN  - 9788185989839
U1  - 658.8342  SRI-C 
PY  - 2008///
CY  - New Delhi
PB  - Galgotia Publication Company
KW  - Consumer Markets-India; Consumer Behavior
ER  -