Upshaw, Lynn <br/><br/>
Truth: new rules for marketing in a skeptical world 

 - Delhi  PHI  2008 
 - 279 p. 
<br/><br/><label>ISBN: </label>9788120335837 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>658.8  UPS-T