TY  - BOOK
AU  - Faber, Ronald J
AU  - Faber, Ronald J; Stafford, Marla R
TI  - Advertising, promotion and new media
SN  - 9788120327399
U1  - 659.1  ADV 
PY  - 2006///
CY  - Delhi
PB  - PHI
KW  - Advertising
ER  -