Godin, Seth <br/><br/>
Purple Cow: transform your business by being remarkable 

 - London  Penguin Books  2008 
 - 183 p. 
<br/><br/><label>ISBN: </label>9780141036458 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing; Marketing-Case studies
<br/><br/><label>Dewey Class. No.: </label>658.8  GOD-P