Sarin, Sharad <br/><br/>
Strategic brand management for B2B markets: road map for organizational transformation 

 - Delhi  Response Books  2010 
 - 262 p. 
<br/><br/><label>ISBN: </label>9788132105220 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Brand management; B2B markets
<br/><br/><label>Dewey Class. No.: </label>658.827  SAR-S