Mudie, Peter <br/><br/>
Services marketing management 

 - 3 ed. 
 - Delhi  Elsevier  2010 
 - 267 p. 
<br/><br/><label>ISBN: </label>9788131206553 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing management
<br/><br/><label>Dewey Class. No.: </label>658.809  MUD-S