Chandrasekar, K S <br/><br/>
Marketing management: text and cases 

 - Delhi  TMH  2010 
 - 538 p. 
<br/><br/><label>ISBN: </label>9780071067737 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing management
<br/><br/><label>Dewey Class. No.: </label>658.8  CHA-M