TY  - BOOK
AU  - Aakar, David A.
AU  - Kumar V.; Day, George S.; Leone, Robert P.
TI  - Marketing Research
SN  - 9788126531189
U1  - 658.83  AAK-M 
PY  - 2012///
CY  - New Delhi
PB  - Wiely
KW  - Marketing research
ER  -