Crawford, Merle <br/><br/>
New Products Managements 

 - 9 ed. 
 - Delhi  Tata McGraw Hill  2011 
 - 558 p. 
<br/><br/><label>ISBN: </label>9780071332651 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Products management
<br/><br/><label>Dewey Class. No.: </label>658.5  CRA-N