Kumar, Arun <br/><br/>
Marketing Management 

 - 2 ed. 
 - Delhi  Vikas  2011 
 - 942 p. 
<br/><br/><label>ISBN: </label>9788125942597 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>658.8  KUM-M